Heritage
Mobilicity
Closed sold to Rogers, 2015
Bitove's run at the wireless oligopoly: Mobilicity launched in 2010 as a discount carrier in Canada's biggest cities and was sold to Rogers Communications in 2015. The brand is gone, but it helped force the cheaper wireless plans Canadians now take for granted.
Details
- Founded
- 2008 (spectrum); launched 2010
- People
- John Bitove Jr., founder (via Obelysk)